Class 06 canva - dm concepts

Basic Terms in Digital Marketing

Here are some essential terms you'll encounter in the world of digital marketing:

Core Concepts

• SEO (Search Engine Optimization): Optimizing a website to rank higher in search engine results pages (SERPs). 

Class04 html, canva images

Basic HTML Concepts for SEO

HTML (HyperText Markup Language) is the fundamental building block of web pages. While SEO (Search Engine Optimization) primarily focuses on content and external factors, understanding basic HTML can help you optimize your website's structure and readability for search engines. 

what is domain name - Components of a Domain Name

Understanding Domain Names

A domain name is a unique identifier for a website or web resource on the internet. It's the address that users type into their web browser to access a particular site. For example, www.example.com is a domain name.

How to Choose a SEO-Friendly Domain Name

1. Relevance: Ensure the domain name is relevant to your website's topic. This helps search engines understand the content and improves your chances of ranking for relevant keywords. 

how to install WordPress in local system - benefits and drawbacks of local installation

Installing WordPress on Your Local System

Installing WordPress locally is a great way to experiment, develop, and test your website before launching it live. Here's a step-by-step guide using XAMPP, a popular local server environment. 

differnce between wordpress .com and wordpress.org example webistes

The main difference between WordPress.com and WordPress.org boils down to control and flexibility:

WordPress.com:

• Easier to Use: Great for beginners. They provide a hosted platform with WordPress pre-installed. No need to worry about finding web hosting or installing software.